Brand Expansion
Retail
+1
Feb 9, 2026
•
6 min read
Skims, Primark, Ulta, Pacsun - all picked Dubai. Not London. Not Tokyo.
Five US brands opened their first international stores in one city in 90 days. Here's what's behind it.
Mall
+2
Jan 26, 2026
•
4 min read
Retail isn't expanding everywhere. It's concentrating where context holds
Primark enters Asia. Westfield San Francisco steps back. Same market logic, different outcomes.
