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Brand Expansion

Retail

+1

Wayfair just opened a store the size of a Walmart. On purpose.

Feb 16, 2026

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6 min read

Wayfair just opened a store the size of a Walmart. On purpose.

Lululemon lost 62% of its stock. Wayfair customers arrived by bus. Malls are turning into housing. Same pattern.

Mati Malls.com
Mati Malls.com

Retail

+1

Skims, Primark, Ulta, Pacsun - all picked Dubai. Not London. Not Tokyo.

Feb 9, 2026

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6 min read

Skims, Primark, Ulta, Pacsun - all picked Dubai. Not London. Not Tokyo.

Five US brands opened their first international stores in one city in 90 days. Here's what's behind it.

Mati Malls.com
Mati Malls.com

Mall

+2

Retail isn't expanding everywhere. It's concentrating where context holds

Jan 26, 2026

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4 min read

Retail isn't expanding everywhere. It's concentrating where context holds

Primark enters Asia. Westfield San Francisco steps back. Same market logic, different outcomes.

Mati Malls.com
Mati Malls.com

Retail

+2

AI shopping is becoming the front door, flagships keep raising the bar

Jan 19, 2026

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5 min read

AI shopping is becoming the front door, flagships keep raising the bar

Agentic commerce after NRF, a new Ginza flagship, and the store openings worth watching.

Mati Malls.com
Mati Malls.com

Retail

+2

Retail’s new physical playbook: three signals you can use this week

Jan 12, 2026

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4 min read

Retail’s new physical playbook: three signals you can use this week

Fast-growing brands, flagship economics, and why DTC is moving back to streets and malls.

Mati Malls.com
Mati Malls.com

Malls.com Money

Retail growth, monetization, and the future of shopping ecosystems.

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